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GAQM CSMP-001 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Marketing and Sales | - Business Development
|
| Topic 2: Body Language | - Non-verbal Communication Basics - Mirroring and Posture - Handshake and Presence - Reading Client Signals |
| Topic 3: Telemarketing | - Communication Techniques - Follow-up and Closing - Call Planning - Negotiation Basics |
| Topic 4: Digital Marketing | - Email Marketing - Online Advertising - Internet Marketing Basics - SEO Fundamentals - Social Media Marketing |
| Topic 5: Relationship Building | - Customer Focus - Influencing Relationships - Networking & Small Talk - Communication Skills |
| Topic 6: Branding | - Brand Definition - Brand Identity - Brand Positioning - Brand Measurement |
| Topic 7: Sales Presentations | - Proposal Writing - Presentation Structure - Dressing and Professional Image - Delivery Techniques |
